Ryan Phelan

3 email marketing shifts to make in 2023

by Ryan Phelan | Jan 27, 2023 | Uncategorized

Consider making these three major directional changes that could help your email program succeed this year Whew! We made it to 2023! As we closed in on the end of the year in December, the finish line seemed awfully far away. Many marketers told me they were busier...

4 marketing takeaways from 2022 to help you conquer 2023

by Ryan Phelan | Dec 30, 2022 | Uncategorized

Look for things you can pat yourself on the back for. Be reminded that you made it through another challenging year. ‘Tis the season! The season for all things. For retailers, it’s absolute chaos. No time for strategizing. From here through the New Year, it’s...

What marketers need to know to prepare for 2023

by Ryan Phelan | Nov 14, 2022 | Uncategorized

Working on your 2023 strategies? Here’s a look at what to think about when planning for the coming year. Well, friends, it’s that time of year again. If you’re a retailer, I hope you’re hanging in there, all your campaigns are going according to plan, and the...

5 tactics to get the 2023 email marketing funding you deserve

by Ryan Phelan | Oct 25, 2022 | Uncategorized

Get funding that lets your email program contribute significantly to the company’s bottom line. Here’s how to approach your budget requests. I was watching the news this morning, as I always do, and a commentator claimed to be surprised that the...

How to make the time to solve marketing problems

by Ryan Phelan | Sep 21, 2022 | Uncategorized

Making time is mandatory whether you want to achieve great things or just knock the next must-do project off your list. Hey, thanks for stopping by to read my latest article here on MarTech. But before I share my advice for this month, I’m going to make you do a...