Meet our team of email experts

Active in email marketing since 1996, John Caldwell has worked on the agency side, the client side, and as a consultant. He founded Red Pill Email in 2005, and as the business evolved, so did the name and dedication to the space into what is now RPE Origin.

Through his many years in email marketing, John has used deployment tools from ESPs to in-house systems to homegrown email platforms. He’s been involved in 70+ ESP vendor selections for major clients. Every year since 2009, he has produced an annual Email Vendor Features & Functions Guide that reviews ESPs across 600 data points and provides objective analysis of each vendors functional capabilities, all from the perspective of an experienced hands-on practitioner.

With more than two decades of online marketing experience, Ryan has focused on driving successful strategies for high-growth SaaS software and online companies and advancing winning digital strategies.

In working for companies like Adestra, Acxiom, Responsys, Sears & Kmart, BlueHornet, and infoUSA, Ryan’s experience and history in the industry is unequaled. He works closely with RPE Origin’s client partners to identify their needs and develop a customized approach to achieve their goals with email marketing and related services.

Ryan was awarded our industry’s top honor of the 2023 Thought Leader of the Year award from the ANA-EEC in recognition of his lifetime achievement and leadership in the email marketing space.

A long-time veteran of email marketing, Jeremy has configured in-house solutions from the ground up, automated list management for popular ESPs, written custom data transfer applications, and developed channel dashboards to optimize reporting efforts.

Jeremy’s deep knowledge of ESPs guides our client partners through every challenge they face.

Evan has been neck-deep in design and email for more than 15 years. He has designed and hand-coded literally thousands of emails in that time. His specialty is modular, interactive email development with an eye toward mobile rendering.

Evan dreams in HTML and Outlook doesn’t scare him one bit.

Lisa has 20+ years of experience as a leader in data-driven marketing, advertising, business development, and client success management for national and global Fortune 100 and 500 companies. She’s passionate about connecting with people and committed to delivering exceptional value to clients. Her email and omni-channel marketing expertise, both B2B and B2C, includes cross-channel marketing strategies, CRM and client retention journey mapping, advanced analytics, behavioral segmentation, and more — all with an eye towards creating the best possible customer experience.

Patrick builds highly effective strategies, campaigns, and consumer-brand engagements drawing on 25+ years of experience in the ever-evolving world of digital and direct marketing. Adept at leveraging a wide range of data types and sources to form key insights, he creates impactful marketing programs then assesses and improves their ability to drive behavior. Patrick is an award-winning pioneer of dynamic, technology-enabled, data-driven solutions for Fortune 100 clients in numerous categories.

Linda has 20 years of experience in marketing and communications, including roles in corporate relocation, K-12 education, public health, and marketing agencies. She has worked with both large corporations and small businesses on a wide range of projects, including strategy development, social media, websites, email marketing, crisis communications, and internal communications. She’s an expert copywriter who can quickly understand where specific copy fits within overall strategy, capture the brand voice, and adapt complex technical copy to meet the needs of the target audience.

Bryce graduated with distinction from the prestigious Art Center College of Design and has 30+ years of design experience. He has helped companies both large and small achieve design excellence by tackling all their design needs both digitally and in print.

From logos to website design, emails to animated social media posts, Bryce has an intense passion for design that has helped brands worldwide proudly achieve their greatest design potential.

Mike has nearly 20 years of experience as a graphic designer working across websites, UX/UI, print, digital, and email. He seeks to understand the unique needs, goals, and style of each client and delivers high-quality designs to meet those needs. His strong knowledge of coding ensures that every email design can be coded within the designated platform.