Email marketers are feeling the heat, and it’s not just from the summer sun.
Q3 is the ideal time to start planning for the 2025 holiday email marketing season. A third or more of shoppers are already in the market hunting for gift ideas and the best bargains.
Creating a successful email strategy takes more than just designing festive email templates or sketching out a holiday email content calendar. You also must organize and lead your team efficiently through the planning and execution of your seasonal email strategy.
Where can you get the answers and advice you need to set yourself up for success? With Building a Holiday Email Marketing Strategy, RPE Origin’s 2025 guide to efficient and effective holiday planning.
This guide shares 10 key planning steps to take throughout the holiday season. You’ll also learn what to prioritize when:
- “Before:” What to do from today to the day you launch your program
- “During:” What to think about when you’re in the thick of things
- “After:” How to capitalize on the most neglected days of the holiday season
Best of all, you’ll get the clarity and confidence that come from knowing you created a solid holiday email marketing plan free from last-minute pressure and mistakes.
Ready to enjoy chaos-free holiday email planning? Click the download button below and learn how!