Reflections on Email Technology
The technology behind email marketing continues to evolve. From the early days of opening emails on desktop computers only to the current and future use of AI and real-time personalization in email, a lot has changed in 20 years.
What’s next for email marketing technology? Even more personalized, interactive, and meaningful connections with the customer.
This whitepaper reflects on the past 20 years of email technology, including:
- How the smartphone transformed email technology
- The balance of big data, privacy, and compliance
The shift from static messages to captivating experiences
Get your email marketing program where it needs to be.
If you know your email marketing could be better but aren’t sure how to get it where it needs to be, our team of experts can help take your email to the next level.