Do you know the roadmap for implementing AI in email marketing?
2023 Research Whitepaper
AI in Email
Everyone is talking about AI, but no one has provided a roadmap, until now!
In partnership with Ascend2, we asked Enterprise marketers about AI and it’s application in current or future email programs. With this information, you can develop a roadmap, allocate resources, check your own development and see where the top companies are applying this technology and strategy!
Here’s just a few things you’re going to learn:
- 24% of marketers are already extensively using AI in email marketing programs (see where)
- 47% rate AI as extremely positive in impacting performance
- Subject line generation with AI is a not as common as you would think
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